generations Optical White

generations Optical White

£55.00
£55.00
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generations - Crafted without graphics, these tees draw inspiration from the classic style of yesterday, thoughtfully reimagined for the discerning tastes of tomorrow. Each T-shirt embodies a timeless style, ensuring a fit and feel that transcends trends.


255gsm

Made in Portugal

 

Made with care and attention to detail, the generations collection celebrates the essence of simplicity and comfort, allowing you to express your individuality effortlessly.

 

These tees are not just activewear; they are a tribute to the enduring spirit of fashion that connects us across generations.

 

Experience the perfect blend of americana heritage and contemporary flair with our generations T-shirts. All hand distressed to enhance your performance.

 

Timeless pieces designed to be cherished for generations to come.

SKU:

Out of stock
Size: XS
Material

Made from 100% Jersey cotton.

Performance

an authentic 90s fit and feel.

our tees have that effortlessly cool oversized fit, perfect for a loose fit whilst running. we use a variety of wash and cure techniques alongside hand distressing on each tee. the distressing is unique to each tee offering a genuine vintage feel.
European Made

Our tees are cut and sewn in Portugal. Before being hand distressed in England. All of our screen printing is done in England.
Care

Iron the print inside out. Do not iron on the graphics. Wash inside out.
Ethically Made

This garment was made ethically and saved up to 80 showers worth of water or up to 3 years of drinking water.
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  • An experience, not just a tee
  • Not just for running.

an experience, not just a tee

each graphic drop tells its own story, a story born from generations that came before us. each drop carries its own lore, told through the back story, the tee itself and additional contents in the package. use these stories to motivate you to push yourself to new limits, to become faster, stronger, to be a winner.

The Base Tee

all of our tees are designed to have an authentic vintage fit and feel. using 100% organic jersey cotton, from Portugal. 

our tees have that effortlessly cool oversized fit, perfect for a loose fit whilst running. we use a variety of wash and cure techniques alongside hand distressing on each tee. the distressing is unique to each tee offering a genuine vintage feel.

Distress Tag

No power of science. But, power of subtle comfort. Distress tag allows you to tear the neckline tag away with no damage occurring to the tee.

Simply pull the cotton gently through the back of the tee. All that’s left is authentic tag distressing to further enhance the nostalgic look.


Nobody likes an itchy neck!

VHS Collectibles

Each drop is accompanied with a unique VHS box and cover relating to the back story of the tee. Use this powerful stories to motivate a better version of yourself. The only way you can obtain these VHS’ is by buying the tee.

generations

generations - Crafted without graphics, these tees draw inspiration from the classic style of yesterday, thoughtfully reimagined for the discerning tastes of tomorrow.

Each T-shirt embodies a timeless style, ensuring a fit and feel that transcends trends. Made with care and attention to detail, the generations collection celebrates the essence of simplicity and comfort, allowing you to express your individuality effortlessly. These tees are not just activewear; they are a tribute to the enduring spirit of fashion that connects us across generations.

Experience the perfect blend of heritage and contemporary flair with our generations T-shirts. All hand distressed to enhance your performance.

Timeless pieces designed to be cherished for generations to come.